



Supreme Handloom Black
Showcasing a timeless striped design, this rug created from 100% wool, offering the perfect blend of softness and strength.
This rug is loomed by hand, a traditional shuttle process in which material is laced together to create a strong and durable weave.
Care instructions: Vacuum regularly, using the nozzle and suction only. Rotating brushes may damage the fibres and the lifespan of your rug. Blot any spills with a clean, dry cloth. Do not rub. We do not recommend to use any harsh detergents. Natural fibres may shed. This will reduce over time, and shouldn’t affect your rug’s lifespan or performance.
We recommend using a Goochy Grip. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.
Sizes Available: 1.50X0.90M, 1.80X1.20M, 2.40X1.70M, 3.00X2.00M, 2.50X0.80M (R)
Material: 100% Wool With Art Silk
Rug Construction: Hand Loomed
Country Of Origin: India
Pairs well with

Supreme Handloom Black
If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, within 24 hours on weekdays.
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Customer Support
Our office is open Monday to Friday from 8:00 AM to 5:00 PM.
Please call 01908 569200, and one of our team members will assist you.
Alternatively, outside of these hours, you can email us at info@goochoriental.com
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Shipping Information
We provide free UK delivery on all orders delivered Monday to Friday. Saturday delivery is available for an additional charge.
A member of our team will reach out within 3 working days (Monday to Friday) to arrange a convenient delivery day.
We also offer an excellent returns policy! If the item isn’t quite right, there’s a £20 collection fee. Please note, the customer is responsible for all return delivery charges, and the return must be made via tracked delivery within 14 days of receipt.
To qualify for a return, the item must be in its original packaging and in undamaged condition.
Once we receive the returned item, we will process your full refund (excluding delivery costs) within 7 working days, back to the original payment method. If you purchased the item online, please have your order number ready when contacting us.
In case of a manufacturing fault, please get in touch with our office at 01908 569200.
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Contact Us
We’re here to help! If you have any questions or need assistance, please don’t hesitate to reach out.
Office Hours:
Monday to Friday: 8:00 AM – 5:00 PMPhone:
01908 569200Email:
info@goochoriental.comAddress:
56 Burners Lane, Kiln Farm, Milton Keynes, MK11 3HDPlease note that we operate as a working warehouse, and visits are by appointment only. Thank you for your understanding!
Feel free to contact us via phone during office hours, or send us an email anytime, and we’ll get back to you as soon as possible. We look forward to hearing from you!
Worth Knowing:
Care Instructions
Blot Spills Immediately: If something spills on your rug, act quickly! Use a clean, absorbent cloth or paper towel to blot the area gently. Avoid rubbing or scrubbing as that can push the liquid deeper into the fibres. Always blot from the outside of the spill toward the centre to prevent spreading.
Vacuuming: When vacuuming, use only suction and avoid any rotating brushes or beater bars, which can damage delicate fibres. If your vacuum has a brush roll, switch it off or use a setting for delicate rugs. Suction-only vacuuming helps remove dirt without disturbing or damaging the fibres.
Underlay Grip: To prevent slipping and add extra protection to the rug, use an underlay grip (Goochy Grip). This helps keep the rug in place, reduces friction, and provides cushioning, which can prevent wear and tear over time. It also helps with insulation and noise reduction.
Protecting the Fringes: Fringes are delicate and can easily get damaged. Avoid heavy foot traffic over them and be gentle when cleaning the edges. Protect the fringes from the vacuum's reach. If the fringe begins to fray, you can trim it carefully to maintain its appearance.
General Care: Rotate the rug periodically to ensure even wear, especially in high-traffic areas.
Professional Cleaning: While regular maintenance is important, professional cleaning is recommended every 1-2 years (depending on traffic). Experts can deep clean your rug using techniques like hot water extraction or dry cleaning, which can remove dirt and stains that home cleaning methods might miss. Professional cleaning also helps preserve the rug's fibres and colours, extending its lifespan.
Colour Varience
Colours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.
Delivery & Returns
We provide free UK delivery on all orders delivered Monday to Friday. Saturday delivery is available for an additional charge.
A member of our team will reach out within 3 working days (Monday to Friday) to arrange a convenient delivery day.
We also offer an excellent returns policy! If the item isn’t quite right, there’s a £20 collection fee. Please note, the customer is responsible for all return delivery charges, and the return must be made via tracked delivery within 14 days of receipt.
To qualify for a return, the item must be in its original packaging and in undamaged condition.
Once we receive the returned item, we will process your full refund (excluding delivery costs) within 7 working days, back to the original payment method. If you purchased the item online, please have your order number ready when contacting us.
In case of a manufacturing fault, please get in touch with our office at 01908 569200.
Non-Slip Rug Grip – Secure, Protect, and Enhance Your Space
Keep your rugs securely in place with our Non-Slip Rug Grip, designed to prevent unwanted movement underfoot while protecting your floors from color transfer and damage.
Made from 100% polyester, this durable and lightweight rug grip ensures your rugs lay flat and stable, reducing the risk of slips and trips. It also acts as a barrier to prevent color transfer from your rug to the floor, keeping your surfaces looking pristine.
Perfect for use on hardwood, tile, laminate, and more, this rug grip is also suitable for use with underfloor heating, ensuring comfort and safety without compromising performance. Easily cut to size, it offers a customized fit for any rug in your home.
For very large rugs, multiple pieces of underlay may be needed. Simply place them side by side—no taping required. The underlay can be easily trimmed to size with scissors. We recommend choosing a size of underlay slightly smaller than your rug, covering up to 70% of its surface area, as full corner-to-corner coverage is not necessary.
- 100% Polyester
- Keeps rugs firmly in place for added safety.
- Helps prevent color transfer and damage to flooring surfaces.
- Safe for use with heated flooring systems.
- Easily cut to size for any rug shape or dimension.
- Made from high-quality materials for long-lasting use.
- Simply hand wash or wipe clean as needed.
Enjoy peace of mind, enhanced safety, and a polished look in any room with our Non-Slip Rug Grip – the perfect companion for your favorite rugs.
Unraveling the Art: The Journey of Rug Making
Explore the fascinating process of rug making, where tradition meets craftsmanship. From the careful selection of materials to intricate weaving techniques, each rug tells a unique story. Discover the artistry behind every knot and pattern, and learn about the cultural significance and historical roots of this timeless craft. Join us on a journey that reveals the skill and dedication that transform raw fibers into stunning, functional art pieces for your home.

Crafted to Perfection: The Art of Hand Finishing
Each rug is hand-finished through a meticulous process that adds the final touches and enhances its overall quality. Here’s how this process typically unfolds:
Trimming: Once the rug is woven, artisans carefully trim any uneven edges or excess fibers. This ensures that the rug has a clean, polished look.
Shearing: In some cases, the pile height may be adjusted by shearing the surface of the rug. This process creates a uniform texture and enhances the design's visibility.
Washing: Rugs are often washed to remove any dirt or debris from the weaving process. This also helps to set the dyes and enhance the colors, bringing out their richness.
Blocking: The rug is stretched and pinned into place to ensure it maintains its shape and lays flat. This step helps to correct any warping that may have occurred during weaving.
Finishing Edges: Artisans may add decorative fringes or borders to the edges of the rug, which not only enhances its aesthetic appeal but also helps to prevent fraying.
Quality Inspection: Each rug undergoes a thorough quality check to ensure it meets high standards. Any imperfections are addressed, and only the best rugs are deemed ready for sale.
This hand-finishing process ensures that each rug is not only a functional item but also a beautiful work of art, reflecting the skill and dedication of the artisans who created it.

Visits by Appointment: Experience the Craft Up Close!
We operate as a working warehouse, where day-to-day activities focus on production, inventory management, and shipping. Due to the nature of our work, we kindly ask that all visits be arranged by appointment only to ensure we can provide you with the best possible experience and avoid any disruptions to our operations.
For safety and operational reasons, we do not allow anyone under the age of 16 to visit our warehouse, even when accompanied by an appropriate adult.
To make things more convenient, we also offer virtual video appointments. This allows you to tour our warehouse, ask questions, and explore our products remotely, all from the comfort of your own location. If you're interested in scheduling an appointment—either in person or virtually—please get in touch, and we’ll be happy to arrange a time that works for you!
FAQs
Please read our FAQs page to find out more.
Rugs & Allergies: What You Need to Know
We understand how important it is to find a rug that suits your needs, especially when dealing with allergies.
Our rugs are made with various natural fibres, synthetic fibres, and we do not use harsh chemical treatments that could trigger sensitivities. Some rugs may have a slight initial shedding period, which is normal with wool products, but this typically decreases over time with regular vacuuming. If you're looking for a low-shedding option, we’d be happy to recommend specific styles that work well for allergy sufferers.
Please let us know if you have any specific preferences such as colour themes and sizes so we can assist you further!
Rug Guarantee – Quality You Can Trust, Protection You Deserve!
We take pride in the quality of our rugs and stand behind our craftsmanship.
We offer a 6-Month Guarantee against manufacturing faults from the date of purchase. If you experience any defects related to workmanship or materials within this period, we will provide a repair, replacement, or refund at our discretion.
This guarantee covers:
✔ Manufacturing defects (e.g., loose stitching, material flaws)
✔ Faults in the weaving or construction of the rug
This guarantee does not cover:
✘ Normal wear and tear, shedding, or fading due to sunlight exposure
✘ Damage caused by improper care, accidents, stains, or pet-related incidents
✘ Issues arising from incorrect cleaning methodsTo make a claim, please contact us with proof of purchase and photos of the issue. Our team will be happy to assist you.
Customer Support:
E: info@goochoriental.com
T: 01908 569200
True Colors? Screen vs. In Person
Colours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.